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DRY SHAMPOO PASTE: THE INNOVATIVE TEXTURE YOU SHOULD DEVELOP

Dry shampoo is a total game-changer when it comes to keeping hair fresh. But hold up, have you ever heard of dry shampoo paste? This magical product not only soaks up the grease but also adds texture and gives hair some serious hold. In this article, we'll explore what dry shampoo paste is all about, how to use it effectively, and delve into the fascinating world of HSA's waterless hero shampoo. 
Dry shampoo paste

What is dry shampoo paste and how to use it

Dry shampoo paste is a game-changer in the hair care industry. Unlike traditional dry shampoos that come in spray or powder form, this innovative product is in a paste-like consistency. It offers all the benefits of regular dry shampoo, such as absorbing excess oil and refreshing the hair, but it also adds texture and holds to your customers’ style.

 

"But how does it work?" your clients will ask. Here's what you'll need to explain to them: 

 

  • In the shower, wet your hair and hands
  • Squeeze the tube to release a 1-inch strip of the concentrate into your palm 
  • Activate by rubbing with a little bit of water
  • Apply to very wet hair, creating a creamy lather
  • Rinse thoroughly and adjust the amount as needed to achieve the perfect lather.

 

The paste will absorb the oils, leaving hair looking clean and voluminous. Plus, the added texture will give the style a boost and help it hold throughout the day.

 

But dry shampoo paste is not only great for the effect it has on the hair, but also the effect it has on the environment!

 

Dry shampoo offers two main sustainability benefits compared to traditional wet shampoos:

 

  • Firstly, it reduces water usage since it doesn’t need washing and rinsing hair frequently. Moreover, its production process also requires very little water. So, by using dry shampoo, people can save significant amounts of water over time
  • Also, many dry shampoos now come in eco-friendly packaging, using recyclable materials and reducing plastic waste. By incorporating dry shampoo into the hair care routine, consumers can contribute to sustainable practices and reduce their environmental impact.

How is the texture of dry shampoo paste formulated?

The unique texture of dry shampoo paste is formulated using a combination of ingredients that provide oil absorption and create a malleable consistency. 

 

Ingredients such as starches, clays, and powders work together to absorb excess oils and impurities from the hair, while waxes and emollients provide a paste-like texture. 
Dry shampoo paste by HSA

This formulation allows for easy application and manipulation of the product, giving control over the texture and style of your clients' hair.

 

The specific formulation can vary between brands, with some incorporating additional ingredients like botanical extracts or essential oils for added benefits and fragrance. 

 

The result is a texture that allows for targeted application, effortless blending, and the ability to create texture, volume, and hold in the hair.

HSA’s waterless hero shampoo 

With the innovative concept of "Scalp Care," the beauty industry is revolutionizing hair care routines. The focus now is on nourishing and revitalizing hair from root to tip, just like skincare.

 

In addition to this, the sustainability of hair care products also plays a very important role today; they certainly need to make hair healthy and strong, but they must also prove to be good for the environment.

 

That's when HSA gave birth to its dry shampoo paste: HSA's waterless hero shampoo. 

 

This revolutionary super-concentrated formula combines the convenience of dry shampoo with the versatility of a paste, delivering exceptional results. HSA's waterless hero shampoo is specially formulated to absorb oils, add texture, and provide long-lasting hold. It is designed to work with all hair types and styles, offering a quick and effortless way to refresh hair and create stunning looks.

 

HSA’s waterless hero shampoo is a game-changer in sustainability as no water is used during production and with its highly concentrated formula, it is possible to get more uses with less packaging. 

 

The base is naturally derived and can be customized with specific actives for various goals like moisturizing or repairing. Plus, it's consciously formulated without silicones, SLS/SLES, and preservatives. Vegan-friendly and with a naturality index of 90%, this product not only takes care of your hair but also contributes to a greener world.

 

Dry Shampoo Paste is not the only amazing product you can find at HSA for great hair. Download our e-book now and discover the trending products for 2023!

 

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